I often get asked "how is what you do different to Cognitive Behaviour Therapy (CBT) or Counselling?" or more simply:

"So what is it you actually do?"

I recently wrote a short article for the Luton & Dunstable Hospital Mental Health Awareness magazine to give a little insight about that. And I'd like to share it with you.

David Bird Cognitive Hypnotherapy and Coaching Leighton Buzzard and Milton Keynes

4 Key Reasons Cognitive Hypnotherapy Isn't What You Think It Is

"Don't look into his eyes!" people say. And I laugh. But it hints at misconceptions around what I do. So I'm going to dispel a few:

1 It's not Cognitive Behaviour Therapy

Many of my clients have tried CBT or Counselling. Often saying it helped get a better understanding of themselves. But they still feel, react, and behave similarly. Which is where my work as Cognitive Hypnotherapist goes a step further. Because…

2 It's more than just 'managing' the problem

Just knowing what you 'should' do doesn't always help you do it. I help people address problems at the root. We work with both the conscious and unconscious mind to get real change. Though I'll assure you…

3 There's no watch-swinging

I don't hypnotise people. No 'deep trance' either. If anything, it's about 'de-hypnotising' you from the problem. And we use words to do that conversationally. Imagine your reaction to your front door being painted tartan green. Got it? That's how words can change minds. Also, everyone's different, so…

4 There's no labels

Stress, anxiety, panic attacks, depression, addiction, self-doubt, procrastination. I've helped clients with all of them. But none were the same. Your how-and-why is different from someone else's. So I don't work to scripts or protocols. We work with whatever you need. So…